Onlyplay's success story in Africa: games 5 times smaller, engagement 35% higher

Great news!
Onlyplay has taken a big step to make gaming easier and faster for African players – we reduced the size of 36 games by five times. This change brought strong results – 20% more bets and 35% higher player retention.
Among these titles are Indian Adventure, Goal X, and Combo Seven. All of them are now ultra-lightweight, load in seconds, and run smoothly even with slow internet. Players get the same bright graphics, exciting features, and smooth gameplay – without long loading times or heavy downloads.
“We are incredibly proud of these results – reducing our game sizes wasn’t just a technical achievement, it was a commitment to making our games accessible to everyone, everywhere. Africa is a fast-growing market with unique challenges, and our ultra-lightweight games are the perfect fit to deliver engaging experiences without compromise.” – Anna Serheieva, Head of Partnerships at Onlyplay.




